A Guide to NBA Top Shot NFTs: Videos Are the New Trading Cards

With robust support from NFT collectors, investors, and trading card enthusiasts, the significance of NBA Top Shot can’t be overstated. The project helped drive mainstream awareness for blockchain and non-fungible tokens (NFTs) as few things could. For any doubters out there, the numbers largely speak for themselves. In 2021 alone, the virtual platform had more…

Ethereum Merge: What To Expect and How To Prepare

The mythical merge is finally coming to fruition. And, after a rough-and-tumble year for the crypto world, Ethereum’s long-awaited software update could inject some much-needed energy into the Web3 space while scoring a significant win for the environment. The transition, years in the making, is technically sophisticated, controversial, and likely to be the biggest event…

Lamborghini’s Second ‘Epic Road Trip’ NFTs Take Utility to New Levels

The Alpha: Automobili Lamborghini launched its second collection of The Epic Road Trip on Monday, in a campaign consisting of monthly drops that run until March 2023, according to information shared during an interview between Lamborghini Marketing Director Christian Mastro and nft now. The campaign launched on August 8, 2022, in collaboration with Web3 studios…

The Merge Finally Happened. Ethereum Will Never Be the Same

The Alpha: The merge, Ethereum’s long-awaited and technically staggering switch to a proof-of-stake consensus system, has finally happened. The colossal move officially marks the joining of Ethereum’s mainnet execution layer with its Beacon Chain consensus layer. Ethereum developers created the Beacon Chain in 2020, and until now, it has been running in parallel with the…

PFP NFTs: Meet 20 of the Best Web3 Art Projects

Profile picture (PFP) non-fungible tokens (NFTs) have dominated the weird wide world of digital collectibles. As these generative avatar projects became astoundingly popular in 2021, their significance has only increased as the NFT ecosystem has grown. At its core, a PFP NFT is a digital token or artwork designed to be displayed as a person’s…

Blue-Chip NFT Holders Are Now Eligible for an IRL Rewards Program

The Alpha: Portfolio tracker AssetDash just launched DashDeals, according to a Wednesday press release. It’s an asset-based rewards program modeled after Web2’s AMEX Rewards.To start, holders of DeGods NFTs, CryptoPunks, Bored Apes, Moonbirds, and other high-end NFT projects will be “immediately eligible” to receive rewards under the DashDeals program.Perks for holders of these NFTs currently…

The Ultimate Guide to Doodles NFTs: Everything You Need to Know

In just a few short months, Doodles has transformed into one of the most influential and beloved NFT projects in existence. The collection of colorful line-drawn characters has, quite literally, swept across the globe and ranks high on the list of top PFP (profile-picture) collections in terms of both popularity and sales volume. Doodles What…

NFTs Were a Common Thread Throughout New York Fashion Week 2022

Later today, the 2022 edition of New York Fashion Week is coming to a close. Throughout the five-day event, we saw some of the biggest names in fashion like Michael Kors, Tory Burch, Tommy Hilfiger, and Tom Ford debuting their newest looks for 2023 and beyond. But the underlying theme tying all the exhibitions held…

Four Misconceptions About the Ethereum Merge Debunked

It’s happening. The Ethereum Merge is going down in less than two days, as of writing. For those living under a virtual rock, the hotly anticipated Ethereum Merge refers to the upcoming Merge of the Ethereum mainnet with the Beacon Chain. Following this, Ethereum will move to a proof-of-stake (PoS) verification mechanism, which is touted…